HEETS are tobacco sticks that are used in the IQOS device, which heats them to release nicotine and flavor without burning the tobacco. HEETS were created as part of a long process of research and development by Philip Morris International to find a less harmful alternative to traditional cigarettes.

The process of creating HEETS involves a number of steps, starting with the selection of the highest quality tobacco leaves. These leaves are then finely ground and mixed with water to create a tobacco paste. This paste is then extruded into a long, thin tube that is cut into individual sticks.

The tobacco used in HEETS is sourced from a variety of countries around the world, including the United States, Brazil, and Malawi. The tobacco is carefully selected for its quality and flavor profile, and the blend is adjusted based on the preferences of local markets.

Once the tobacco sticks are created, they undergo a process of conditioning to ensure they are ready for use in the IQOS device. The conditioning process involves controlling the temperature and humidity of the sticks to ensure that they are consistent and of high quality.

The creation of HEETS also involves extensive testing to ensure that they are safe for use. Philip Morris International conducts a range of scientific studies to assess the safety and efficacy of their products, including studies on the toxicity and emissions of HEETS.

Overall, the creation of HEETS involves a combination of high-quality tobacco, advanced manufacturing techniques, and extensive scientific testing. The result is a product that provides smokers with a less harmful alternative to traditional cigarettes, while still delivering the taste and experience that they enjoy.